Business development largely depends on the popularity of the company, its products, services and reputation among clients, consumers, and partners. Different promotional tools can be used for different types of activities. One option is reviews for different businesses.
Features of the service
The Jotter website offers the use of the Ginix platform, which allows you to monitor reviews for a wide variety of businesses. There may be online courses, classes in various types of creativity, real estate offices, car service stations, online stores and other options.
In the service and retail industries, user reviews can be critical, so tracking them is an important task in building a reputation among consumers.
You can order monitoring by indicating the name of the company, organization, type of product or service to find out the presence of reviews on multiple sites.
The process is organized as follows:
- The business owner registers on the site and indicates information that may be contained in the review: name of the company, organization; type of business; services or goods sold.
- The service searches for all messages that mention the specified information on social networks, thematic and regular forms, review sites and other web platforms.
- The qualitative component of the message is determined, first of all, the tone is positive, negative or neutral.
Statistics are generated and an analysis is carried out on its basis, taking into account quantitative and qualitative data and identifying trends.
A report is compiled, and based on it, an action strategy is selected, the implementation of which is assisted by the Ginix platform.
Advantages
The resource allows you to quickly analyze all important reviews, neutralize the effects of negative ones and distribute positive ones. Even for one message there is the possibility of widespread citation. The system contacts the author and motivates him to duplicate his review on resources that are important to a particular business or entrepreneur.
The procedure for setting up and conducting monitoring is carried out using artificial intelligence, which guarantees high-quality tracking, determination of the occurrence of any feedback in real time, and timely notification of the customer.
The process is relatively inexpensive, especially considering its capabilities and the effect it has on business development.
